Bentonville Bike Fest

where everyone is welcome

NBDA P2 Workshop Bentonville Bike Fest Date: Thursday, May 25th 2023 7am- 5:30 pm Central Fee: $350 per Retailer – includes coffee, snacks, lunch and gift bag

Bentonville Bike Fest   Kenny Belaey

Belgium -

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Bentonville Bike Fest where everyone is welcome

NBDA summit

NBDA summit

NBDA summit

NBDA workshop signup

NBDA P2 Workshop Bentonville Bike Fest

Date: Thursday, May 25th 2023
7am- 5:30 pm Central

Fee: $350 per Retailer – includes coffee, snacks, lunch and gift bag. $550 per Supplier/Vendor- includes coffee, snacks, lunch and gift bag.

Description: The NBDA invites retailers and suppliers alike for an intensive 1-day workshop focused on profitability and peer to peer learning. The NBDA is well known for driving retailer success with its peer group program known as the P2 Profitably Project. This 1-day intensive workshop modeled after the peer group foundations from the formal project, includes specific meeting time to dive deep into key issues facing retailers today. Together we can drive specialty bicycle retail forward, leading to long-term profitability and success. Attendees will work in large and small groups to address key issues such as Business Foundations, Store Layout and Design, Service Center Profitability, Vendor Relations, and Customer Acquisition. The format will allow participants to deeply analyze their retail location, learn from others, and walk away with insights to grow profitability and drive your business into the future.

Suppliers/Brands/Association Partners: There are very few seats at each event for industry partners to sit in the "conversation" learning the pressing challenges facing retailers today. Attendance at this workshop will allow you to listen and join into conversations with retailers based on best practices, operational excellence, store culture, shop layout, service center efficiencies, staff and training, and vendor relations. Attending and taking part firsthand in group breakouts will allow you to experience the key issues effecting retailers today and further guide future decisions around impactful retailer programs.

Outside of the P2 Workshop Program, all attendees will have access to a VIP Opening Ceremony on Thursday Evening at Meteor Guitar Gallery

Meeting Agenda:

7:00 am- 8:00 am

Coffee and Snacks- Meet and Greet

8:00 am- 8:15 am

NBDA Welcome- Getting Most Out of Workshop

8:15 am- 9:15 am

The "Wh0"

9:15 am- 9:40 am

2 questions for the “now”

9:40 am- 10 am

Customer Retention and Acquisition Group Work

10 am - 10:30 am

Customer Retention and Acquisition Breakout Sessions

10:30 am -10:50 am

2 questions for the “future”

10:50 am - 11:15 am

Business Foundations Group Work

11:15 am- Noon

Business Foundations Work Breakout Session

Noon- 1:15 pm


1:15 pm- 1:45 pm

Store Layout and Design Group Work

1:45 pm - 2:30 pm

Store Layout and Design Breakout Session

2:30 pm- 3:00 pm

Service Center Profitability Group Work

3:00 pm - 3:45 pm

Service Center Profitability Breakout Sessions

3:45 pm- 4:05 pm

2 questions on staffing

4:05 pm- 4:30 pm

Staffing Group Work

4:30 pm- 5:15 pm

Staffing Breakout Sessions

5:15 pm- 5:30 pm

Workshop Wrap Up

Bentonville Bike Fest presented by Mobil1 returns for its third year, May 25 through 28, 2023. Festival staples include free admission, free demo bikes, hundreds of vendors, non-stop entertainment, and access to legendary Northwest Arkansas riding.

About Bentonville:

With an ever-developing trail system, over 250 miles of mountain biking trails, events and a growing culture of support and enthusiasm for mountain biking, Bentonville can stake its claim as the mountain biking capital of the world. The expanding hospitality opportunities – bolstered by award-winning restaurateurs, a vibrant coffee scene, and a boom of daring and bold craft brewers – offers visitors a fun and memorable impression. Everything you could want is within a short ride from the trails; whether it’s lodging, restaurants, drinks, or art museums. The local economy has embraced Bentonville’s role as a leader in mountain biking tourism and has developed and attracted several quality bike shops, rental and retail vendors, bike guides, and manufacturers, along with professional riders and outdoor enthusiasts. Learn more at:

Venue21 C Museum Hotel
Address200 NE A St
Bentonville AR 72712, US
StartsThu May 25 2023, 07:30am CDT
EndsThu May 25 2023, 05:30pm CDT


Platinum supporter

  OZ Ark Outdoor Foundation  

Gold Sponsors

  Haleon    Advil    Emergen-C    Voltaren  

Silver Sponsors

  Niagara water    PABST    Blackburn design    Bell helmets    Drink Cirkul  

Bronze Sponsors

  Junk    Continental Tires    wd-40 bike    Crossland Construction Company  

presenting side event sponsors

  KMC    Mojo Cycling    Arnicare by Boiron    GIANT    LOAM LANDER    Welly    Outshine    Mongoose    Burt's bees  

structural partners

  Walton Family Foundation    Progressive Bike Ramps    OZ Trails    Visit Bentonville    Buddy Pegs    Aksperience Productions    Women of OZ nwa    Coler MTB preserve    Landers Toyota    Springdale Tractor Co.    Hyper BMX    NBDA    CEI    Sign Studio    Hugg & Hall  

our charities

  Wheels for life by Hans Rey    Pedal it Forward    Sheep Dog    Dress For Success  

Official apparel & merchandise sponsors

  Fox racing  

Official lodging partners

  Singletrack Base Camps    Bike Sherpa    OMC  

Official bike valet



pedal to the Medal LLC

Belaey Trials Team

 Terms & conditions